Masters of Disaster
Masters of Disaster
Beschrijving
Masters of Disaster takes you on a journey through a crisis that characterizes today’s information age. Drawing on damage control operations, the authors have developed the ten commandments to help any politician, celebrity or company avoid scandal and a tarnished reputation.
Who should read
Anyone in a public-facing role Anyone whose work depends on the audience’s trust Anyone who hopes to one day become an elected official
About the author
Bill Guttentag is an Oscar winning director of numerous programs for TV networks including ABC and HBO, and documentaries including Nanking and Soundtrack. He is also a lecturer at the Graduate School of Stanford University. Christopher Lehane and Mark F…
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Masters of Disaster takes you on a journey through a crisis that characterizes today’s information age. Drawing on damage control operations, the authors have developed the ten commandments to help any politician, celebrity or company avoid scandal and a tarnished reputation.
Who should read
Anyone in a public-facing role Anyone whose work depends on the audience’s trust Anyone who hopes to one day become an elected official
About the author
Bill Guttentag is an Oscar winning director of numerous programs for TV networks including ABC and HBO, and documentaries including Nanking and Soundtrack. He is also a lecturer at the Graduate School of Stanford University. Christopher Lehane and Mark Fabiani are damage control experts who have worked for various high-level individuals and companies, including Bill Clinton. They both graduated from Harvard Law School and specialize in the art of damage control.
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