The Membership Economy
Today, ownership is out. Consumer trends show that more and more consumers want temporary access, not permanent ownership. And within this changing landscape, membership-oriented businesses are king. The Membership Economy (2015) outlines key strategies and tactics based on real-world examples for successfully building a membership organization.
Who should read
Business-owners of all stripes Leaders and managers who want to attract more members to their company Entrepreneurs interested in successfully building a membership-oriented business
About the author
Robbie Kellman Baxter is a leading consultant and speaker. Her past clients include Netflix, Yahoo and eBay.
Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.
Today, ownership is out. Consumer trends show that more and more consumers want temporary access, not permanent ownership. And within this changing landscape, membership-oriented businesses are king. The Membership Economy (2015) outlines key strategies and tactics based on real-world examples for successfully building a membership organization.
Who should read
Business-owners of all stripes Leaders and managers who want to attract more members to their company Entrepreneurs interested in successfully building a membership-oriented business
About the author
Robbie Kellman Baxter is a leading consultant and speaker. Her past clients include Netflix, Yahoo and eBay.
Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.
