Starting a Business from 0 in the Digital Era

Economists are predicting that everyone in the future needs to think like an entrepreneur or become one as the future is bright for startups. This book is the perfect "how-to" for starting a business and shows you how to build a business from scratch, packed with instructive real-life examples and links to hundreds of valuable resources, Starting a Business from scratch in the Digital Era gives you what you need to make the leap from employee to successful entrepreneur. This book is the perfect "how-to" for starting a business and shows you how to build a business from scratch, packed with instructive real-life examples and links to hundreds of valuable resources you may need to start your new business, including how to structure your business, writing a winning business plan,funding and business support with proven tips for getting awareness and exposure. Business start-up impresario Jason Allan Scott walks you through your first steps, from testing and developing your idea to writing a winning business plan, getting start-up money and every resource you may need.

About the author

Jason Allan Scott

Author/ Speaker/ Entrepreneur/ Business Advisor

Scott is a business growth strategist, professional speaker, joint venture and partnering expert who spends most of his time helping others through consulting, his online radio show, The Guestlist Podcast, his books, as author of the Number One Best Selling Book The Eventrepreneur and Co-Author of The Event Professionals Handbook an Amazon Best seller in 6 countries. He has worked with Holmes Place, Arsenal FC, Interguide Holdings, Unique Lifestyle Hospitality Group, Marvel, Twentieth Century Fox, Unilever, Yahoo, BBC, The Substantia Group. Scott’s highlights are: helping a gymnasium business create unprecendented revenue (using joint venture strategy)that was later sold to Virgin Gyms valuing the business at £10M.

Setting a challenge to make £1M in 12 months and closed at £1.5M through a joint venture with The Inter-guide Holdings group at The Penthouse London. Repeated the same thing for The Bloomsbury Ballroom in 5 months. Build and sold several business’s including a swimming school in South East Asia, a Paparazzi Company in Southern Africa, World Wide Beauty pageant, A Saas Company, as well as being responsible for setting up partnering and strategic partnerships with TeddiBerry, co-founding a social media marketing agency called Instafluence and a Cosmetic Technology company specialising in Non-invasive methodology, Lokkima. 

Now speaking and consulting worldwide on Social Media and Intre and entrepreneurship.

Content

1. Where do you begin? 
   
2. The Plan 
   
3. Lets get legal 
   
4. Founder Readiness 
   
5. Choose Your Business Structure 
   
6. What’s in a name? 
   
7. Website 
   
8. Set your price 
   
9. Staff 
   
10. Does your business need a Trademark? 
    
11. The Executive Summary 
    
12. Tell me about your industry 
    
13. Customers 
    
14. Competition 
    
15. Competitive Advantages 
    
16. Marketing 
    
17. Marketing ideas to help 
    
18. Operations 
    
19. Financial Plan 
    
20. Raise Funds 
    
21. What if someone copies my idea? 
    
22. Your Management Team 
    
23. Think 
    
24. SWOT 
    
25. CUSTOMERS 
    
26. The Business Plan-Expanded 
    
27. Start-up scaling 
    
28. Social media Influencers 
    
29. Embedding Your Company into the Internet 
    
30. Social media is FREE 
    
31. Pitch Perfect 
    
32. Final Thoughts