Strategic Management
This textbook introduces the reader to the different approaches and schools within strategic thinking as well as the tools used to investigate the strategic environment surrounding a business.
This eBook can be read in combination with and in some cases instead of the following textbooks:
- Strategic Management 14th edition, by Fred R David
- Strategic Management 10th edition, by Charles W L Hill & Gareth R Jones
- Strategic Management 13th edition, by John A Pearce & Richard Robinson
- Strategic Management: Concepts 10th edition, by Michael A Hitt, R Duane Ireland & Robert E Hoskisson
- Strategic Management: Concepts 1st edition, by Frank Rothaermel
- Strategic Management 14th edition, by Fred R David …
Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.
This textbook introduces the reader to the different approaches and schools within strategic thinking as well as the tools used to investigate the strategic environment surrounding a business.
This eBook can be read in combination with and in some cases instead of the following textbooks:
- Strategic Management 14th edition, by Fred R David
- Strategic Management 10th edition, by Charles W L Hill & Gareth R Jones
- Strategic Management 13th edition, by John A Pearce & Richard Robinson
- Strategic Management: Concepts 10th edition, by Michael A Hitt, R Duane Ireland & Robert E Hoskisson
- Strategic Management: Concepts 1st edition, by Frank Rothaermel
- Strategic Management 14th edition, by Fred R David
- Strategic Management: Concepts and Cases 10th edition, by Michael A Hitt, R Duane Ireland & Robert E Hoskisson
- Strategic Management 13th edition, by Fred David
- Strategic Management Theory 10th edition, by Charles W L Hill & Gareth R Jones
- Strategic Management: Text and Cases 6th edition, by Dess, Gregory Dess, Eisner, GT Lumpkin, Lumpkin, Alan Eisner & Gerry McNamara
Preface
This compendium provides a comprehensive overview of the most important topics covered in a strategict course at the Bachelor, Masters or MBA level. The intention is to supplement renowned strategy textbooks.
This compendium is designed such that it follows the structure of a typical strategy course.
Throughout this compendium theory is supplemented with examples and illustrations.
.Content
- Introduction
- Why Strategy?
- The Formulation of Strategy
- Schools of strategy
- Levels of strategy
- Process of strategy
- Types of Strategy
- Stakeholder theory
- External Analysis
- Internal Analysis
- Integration
- Human resources management HRM
- Culture
- SWOT Analysis
- Generic Strategy
- Managing change
- Growth and Decline
- Globalization and International Strategy
- The Basis of Strategy: Structure
- References
Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.
