Campaign Management - ENG (training) - Online
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Campaign Management - ENG (training) - Online
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Startdata en plaatsen
placeOnline 13 nov. 2024 tot 27 nov. 2024Toon rooster event 13 november 2024, 09:30-16:30, Online, Plan: Plan your campaign from a strategic framework event 20 november 2024, 09:30-16:30, Online, Build: Set up your campaign event 27 november 2024, 09:30-16:30, Online, Execute: Execute your campaign, optimise and report |
Beschrijving
Description:
Description:
How to set up a campaign that puts you in total control? Start with a strategy using the available data and means to achieve your goals. Then translate this strategy (in collaboration with internal and external partners) into campaigns. Finally, measuring, evaluating, and optimising are all essential for the campaign's success.
During this practical course Campaign Management, you go through your campaign by following three steps. At the end of the course, you’ll have an optimised campaign and be able to set up an effective briefing for an agency.
Purpose:
You learn: - To set up a campaign from a strategic framework and not launch it as a standalone campaign, - To e…
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Description:
Description:
How to set up a campaign that puts you in total control? Start with
a strategy using the available data and means to achieve your
goals. Then translate this strategy (in collaboration with internal
and external partners) into campaigns. Finally, measuring,
evaluating, and optimising are all essential for the campaign's
success.
During this practical course Campaign Management, you go through
your campaign by following three steps. At the end of the course,
you’ll have an optimised campaign and be able to set up an
effective briefing for an agency.
Purpose:
You learn: - To set up a campaign from a strategic framework and
not launch it as a standalone campaign, - To effectively brief an
agency about a campaign, - To be smart about using channels and
tools, taking privacy and technological developments into account,
- To measure and show results and evaluate whether a campaign is
successful or not
Target audience:
This course is suited for marketing and communication professionals
that get into campaign management themselves or want to be able to
discuss the strategies beforehand. The course fits any who wants to
lay down a foundation for setting up and managing campaigns.
Pre-education:
This course is for anyone with a Bachelor’s degree or higher.
Werk verandert continu en dat vraagt om de juiste kennis en skills. Beeckestijn Business School helpt hiermee. Met compacte en praktische programma’s binnen digital, marketing, cx, data en communicatie door 100% vakexperts.
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Deel je ervaring
Heb je ervaring met deze cursus? Deel je ervaring en help anderen kiezen. Als dank voor de moeite doneert Springest € 1,- aan Stichting Edukans.Er zijn nog geen veelgestelde vragen over dit product. Als je een vraag hebt, neem dan contact op met onze klantenservice.